TEVAH ADVISORY
Optimize decision-making through behavioral science and data analytics
ABOUT
Tevah stands for
Trust: We value mutual trust and pride ourselves being fact-based in our actions
Equality: We believe everyone has a perspective
Verily:
Achievable: We don't promise the whole world; we set high standard to obtain the achievable
Humble: We enjoy what we do and we really enjoy helping others achieve their goals.
Our Mission
Our mission is to empower organizations to understand, explain, and predict decisions and behaviors through our data-driven BEE method.
Meet the Founders

Chief Behavioral Economist
Claire Tsai
Claire Tsai is a Professor of Marketing and a co-founder of the Behavioral Economics in Action Research Cluster at the University of Toronto's Rotman School of Management. She has worked in financial services in New York, Taipei and Hong Kong. She adopts a behavioural economics approach and uses data analytics in studying decision making in areas of financial decisions, health, online reviews.

Managing Director
Paul Jan
A pragmatic visionary, leader, and coach, Paul has influenced the operations and supply chain of many companies worldwide. His passion is simple: use insights from data to help organizations be better at what they do.
Paul enjoys deriving insights from operational data to solve real-world problems.